Currently Schecter guitars are a high end quality instrument that are beautiful and slick with a high end price to match. Since Schecter is best known for their custom made guitars which can only be ordered through authorized dealers with restrictions, Schecter Guitars have been given the reputation of being a rare breed. And rare but popular, they are.
Schecter guitars History
Still a relatively new company with a dim past, Schecter guitars was founded by David Schecter in 1976. Located in Van Nuys, California, the now star blessed company started out by producing replacement parts for Gibson and Fender guitars including brass pic guards and his innovative tapped pickups. Tapped pickups are an awesome addition to a guitar because they allow you to have a double coil pickup in a single coil package. With it you also have the ability to turn the 2nd single coil pickup on and off to produce that tantalizing humbucker sound.
Schecter was also one of the first guitar part manufacturers to offer "black chrome" coloring for the guitar bodies which was ever growing in popularity amongst metal musicians.
The success that parts manufacturing brought to Schecter allowed the company to expand and relocate to Dallas, Texas but things soon soured. When mass producing Schecter guitars, their sound and quality were negatively affected and the company's reputation was damaged.
In 1991 Schecter was bought by the Los Angeles Musician's Institute and EPS Guitars though David remained involved. They relocated the company again, back to California where the future of Schecter guitars seemed brighter. And though EPS and Schecter wound up being operated by differing companies as they evolved apart in the industry, Schecter continued making custom guitars and began rebuilding its reputation by offering inexpensive guitars for beginners and consumers on a budget.
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Some time later Schecter invited Pete Townshend to build a custom 'Telecaster' with two humbucker pickups for the company to release. This excellent marketing tool along with Mark Knopfler's endorsement boosted Schecters once dying reputation and put Schecter back into manufacturing. Since then, these high-end and quite popular guitars have also attracted the endorsement of Cure members Robert Smith and Simon Gallup as well as building a Robert Smith model. This is something the guitar manufacturer became known for amongst Cure fans.
Who Uses Schecters
Serious musicians love a gorgeous guitar with custom parts and a wailin' paint job. And both those features attribute directly to the wide variety of musicians that use Schecter guitars proving just how versatile these machines are. From hard rock to metal, punk, industrial, goth, pop and almost everything in between, no one can refuse a Schecter.
Pete Dee, the Adicts
Dez of Misfits
Adam, Three Days Grace
Charles Levy, Thrill Kill Kult
Raven, Killing Joke
Jack Owen, Deicide
The Warriors
The Worth
In the end, the rarity and high price of these instruments does not dampen many guitarist's desire to have one. Quality, craftsmanship and excellent parts make up the base of Schecter guitars and keep them well worth their set backs.
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